Rothco Presents: Cannes Watch 2021

Date: 23 June, 2021

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With over 29,000 entries each year, the Cannes International Festival of Creativity is where the most exciting and ambitious work comes to battle it out. So, whether you’re a creative, a client, or simply fascinated by how advertisers are tackling the biggest global issues, join Rothco Chief Creative Officer, Alan Kelly as he and a panel discuss the trends that emerged, the work that caught their attention, and the learnings to be taken from the first-ever digital Cannes festival on Rothco Presents: Cannes Watch 2021.

 

Episode 2:

Episode 1:

 

 

Appendix

 

Saylistshttps://rothco.ie/work/saylists/

Notplahttps://www.notpla.com

Boards of Changehttps://www.lbbonline.com/news/city-of-chicagos-simple-initiative-makes-voter-registration-easier-than-ever

The Moldy Burger (Burger King)https://www.lbbonline.com/news/the-surprising-collaboration-behind-burger-kings-moldy-whopper

#WombPainStorieshttps://www.youtube.com/watch?v=9ehAV5W5xmc

Hell Phttps://www.lbbonline.com/news/kolle-rebbe-and-slayer-create-first-record-you-can-play-in-hell

Superb Owlhttps://www.thedrum.com/creative-works/project/rga-reddit-superb-owl

Up the Votehttps://www.thedrum.com/creative-works/project/rga-san-francisco-reddit-up-the-vote

Not Just a Cadbury adhttps://www.lbbonline.com/work/51205

Motherland Monumenthttps://www.lbbonline.com/news/how-drones-and-a-rainbow-flag-turned-a-communist-statue-into-a-symbol-of-equality

Donation Dollarhttps://www.lbbonline.com/work/53271

 

Mastercard: True Name  – https://www.lbbonline.com/news/mastercard-honours-pride-month-with-acceptance-street-installation-and-true-name-cards

Beco: Steal our staffhttps://www.thedrum.com/creative-works/project/tbwa-beco-steal-our-staff

Saylistshttps://rothco.ie/work/saylists/

Sickbeatshttps://www.lbbonline.com/work/53574

Parkscapeshttps://www.thedrum.com/creative-works/project/bbdo-regent-park-school-music-sample-school

The Connected island, Three Mobilehttps://www.lbbonline.com/news/a-remote-irish-island-is-now-the-worlds-most-connected-thanks-to-three

The Time We Have left – Pernod Ricardhttps://campaignsoftheworld.com/technology/ruavieja-the-time-we-have-left/

Laugh Tracker: Tennessee Tourismhttps://www.adforum.com/creative-work/ad/player/34631409/the-laugh-tracker/tennessee-department-of-tourist-development

KFC Cheat Codehttps://www.adforum.com/creative-work/ad/player/34634846/shiftkfc/kfc

Unscalpable (Caramilk)https://www.adforum.com/creative-work/ad/player/34636266/cadbury-caramilk/mondelez-international

Media that Eats Pollution – Volkswagenhttps://www.thisismoney.co.uk/money/cars/article-8892849/VW-promotes-new-30-000-ID-3-electric-car-billboards-EAT-roadside-pollution.html

Ecommerce: Raising Profiles – LinkedIn/Tiendra Cercahttps://www.contagious.com/news-and-views/cannes-lions-creative-ecommerce-winners-2021

Waterlight (E-dina Energy)https://www.lbbonline.com/news/device-from-wunderman-thompson-colombia-turns-salt-walter-into-electricity

Project Understood (Google Voice)https://www.lbbonline.com/news/fcb-canada-is-teaching-google-to-understand-people-with-down-syndrome

Fingerspellinghttps://mashable.com/article/web-game-teaches-american-sign-language

Life Caption (Gooogle)https://www.theverge.com/2021/3/17/22337074/chrome-real-time-live-captions-audio-accessibility

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