And finally, there’s the story of our Digital Daffodil Day launch with the Irish Cancer Society. One of the biggest fundraising days for this amazing charity was going to be pulled, as people were asked to stay at home. The fundraiser is a supporter of Night Nurses across the country, allowing them to offer a service that is vital to patients and their families.
The gang was set up and they worked relentlessly to deliver a whole new digital campaign. The film they produced shows a number of people talking about the importance of the Night Nurse service to their own family. There was no cameraman or sound engineers. Those on screen had to film themselves with their own phones.
Some contributors were unsure of how to effectively use the camera – but the team gave all the advice and support possible to help them capture their stories. The result is a piece of real and emotive content that has generated national PR and huge donations. The gang responsible delivered all of that in only five days.
These are just a few incredible examples – from just the last two weeks! – of how agile our people are and how inherently excited we are to tackle hard things.
It’s the same buzz that gets us up every ‘normal’ morning to go to our office and solve any and every kind of business problem with creativity alongside our clients.
We’re just doing it from home now.
See you online!